The Buzz Board
Picks from the Inner Circle
Larry Kramer
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Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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The June Harvard Business Review has a great three-piece package on what has to be done to restore trust in business, including a graphic showing the highlights and lowlights of people's trust in the business world over the last 100 years. We're clearly at a low point now, with much of the population focused on how business came to destroy their future. The magazine pieces address: how corporate culture now needs to foster openness and candor; the role business schools will have to play in fixing our dilemma (increased focus on values and ethics; and stop telling future CEOs to concentrate only on the big picture and not the details); and rethinking trust—how it has to be earned and what constitutes trust-building behavior. |
Larry Kramer
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Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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Fans of off-beat video comedy shows like The Office will love a new web-only series from TheWB.com my daughter turned me on to called Children's Hospital. There are 10 episodes, each about 5 minutes long, of this fairly explicit but hysterical farce of several existing TV hospital shows. You'll recognize several actors from existing TV shows (including The Office). It's not for everyone...more for those who like The Naked Gun or Hot Shots genre of movies. As usual, short-form comedy leads the way on the web. But most of all it's great to see television-level production qualities and actors involved in producing content for the web. |
Larry Kramer
Info
RSS
Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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The state of the economy isn't the only reason advertising revenues have dropped for traditional media. In fact, the movement of display advertising to the web isn't taking that much at all. It's more about a dramatic shift from traditional advertising to direct marketing, which used to be mostly direct mail. Now, it's search engine marketing. Jack Myers has been a long-time observer of the advertising world, producing a newsletter that keeps tracks of trends in the industry. One of his latest has some pretty startling information about the industry in general. Advertising's share of the total marketing spend of companies has dropped 12% over the past decade, from 34.9 to 30.6 percent. Meanwhile, direct marketing, which now includes search advertising, has gone from 10.1 to 22.8 percent of every dollar spent marketing products. |
Larry Kramer
Info
RSS
Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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 Besides the fact that China's headline writers are beginning to have a sense of humor, this short story in the Shanghai Daily is revealing about a number of things. The fact that they are dealing with sex toys and sexy lingerie is interesting enough, but I found it also interesting that they are seeing a health problem in the provinces with promiscuity among migrant workers. It's good to know that China is dealing with these kinds of issues. |
Larry Kramer
Info
RSS
Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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The JibJab site is the place I go if I want to send a message, so to speak, and I'm trying to get someone to laugh...which right now is in short order. In the digital age, this is the new greeting card. It let's you build personalized videos with the heads of you and your friends inserted into action video. It's simple to do and right now you can insert those heads into Halloween or Election videos, which are terrific. |
Larry Kramer
Info
RSS
Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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This posting over at The Deal by venture capitalist Alan Patricof is a great response to the panic that is rolling through the Silicon Valley as part of the financial meltdown. It's a good time to take stock in good ideas and consider rational investment. |
Larry Kramer
Info
RSS
Larry Kramer is senior adviser at Polaris Venture Partners, a venture-capital firm. He served as the first president of CBS Digital Media. Prior to joining CBS, Kramer was chairman, CEO, and founder of MarketWatch Inc. Kramer spent more than 20 years as a reporter and editor at the San Francisco Examiner, the Washington Post, and the Times of Trenton. Former president of CBS Digital Media and founder, chairman, and CEO of CBS' MarketWatch.com |
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Webwise, during this panic, I look at Minyanville.com after my first shot, Marketwatch. They explain things very simply in real-time and have great viewpoints from very sophisticated market watchers, like editor Todd Harrison, who has learned to translate complicated market issues for non-professionals. |
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