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Randi Zuckerberg

It Must Be Stopped: Hipster Lip Dub Videos

Lipdub In case there was any doubt that the chief purpose of the internet is to perpetuate narcissism, lip dub videos put that to rest.

The origin of the lip dub is a mystery. Nobody really knows who created the very first one, though “Flagpole Sitta,” filmed by the employees of a company called Connected Ventures, was one of the earliest. These videos are artifacts from the pre-economic-crisis world: gratuitious, over-the-top displays of 20-somethings jubilation. You hate them for having so much fun—damn that unbridled, financially secure joy! Here are the rules, followed by six of the worst offenders.

1) The entire song must be done in one continuous shot. No edits, no cuts.

2) It must involve “real people.” No professional actors allowed. (Beautiful, skinny hipsters, on the other hand, are more than welcome.)

3) It must seem incredibly spontaneous and whimsical, as if 20 people just “coincidentally”   wound up in the same place and decided to film a video.

4) No matter what, you have to own it.

1. “Groove is In The Heart” by Deee-Lite

The employees of popular web aggregator Digg created this lip dub in their San Francisco office. They claim the purpose was to visually introduce their employees so people would know who to look for at the next Digg event.

2. “257 Weeks” by Nine Days

This lip dub is actually fairly impressive for its high production values. Created by Digital Media students at Furtwangen University in Germany, it nevertheless drives us up the wall.

3. “Tambureddu” by Domenico Modugno

Note the crowd gathered to watch this one—apparently, it’s rarer for people in Europe to make fools of themselves in public.

4. “Don’t Stop Believing” by Journey

End of Web 2.0 CLICK IMAGE TO VIEW VIDEO

This group of twenty young tech professionals filmed this lip dub in Cyprus at precisely the moment our economy came crashing down, setting off a fire of negative commentary about how their ostentatious behavior marked “the end of Web 2.0.”

5. “Need You Tonight” by INXS

Filmed at Revision3, a professional content creation site, this lip dub is ultimate example of how these things can become a platform for two divas to overtake the show. They probably won't be recording any more lip dubs any time soon, we hear they laid off a third of their staff this week.

6. “Nine in the Afternoon” by Panic at the Disco

It’s official: lip dubbing has gone Hollywood, which means it must be on its way out. Jessica Alba and Romany Malco, with their army of partially clothed Hollywood beauties, serenade you through a sunny LA office, complete with roof deck.


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October 29, 2008 | 5:50am
Comments ()
wrshamilton

I didn't see any hipsters.

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10:58 am, Oct 29, 2008
mootilldawn

I think I saw maybe half of one.

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1:58 pm, Oct 29, 2008
nickmagoo

Gee, young folks being creative and having some fun. Sounds horrible, how dare they. You don't like it? Don't watch, 'nuff said. Oh, and take that stick out of your butt.

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4:10 pm, Oct 29, 2008
thatothrgirl

I thought Randy's friend, Julia Allison, ran with it after her ex-bf Jakob Lodwick came up with it - or at least the term for it.

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4:28 pm, Oct 29, 2008
AudreyH

This one is the coolest one I have ever seen. Seriously.

http://www.toastedrav.com/post/3819/trav_video

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5:54 pm, Oct 29, 2008
anotherjen

um, i don't get your (faux) outrage--i'm about as bitter about not being 25 and carefree as i can imagine a person getting, and not only do these videos not trigger any resentment, they look like fun to make. most of these people do this sort of thing for a living. okay, a less-silly variant, but i see the appeal of the challenge (the single take & how to top what's already been done).

i love the cypriot video (matching bathing suits!), despite my lack of desire to spend any time with the scions of cyprus's ruling class.

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10:58 pm, Oct 29, 2008

This user is no longer registered.

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12:35 am, Oct 30, 2008
davefan77

Um, is it just hipster lip dubs that must die or all lip dubs? I was just wondering because: Going to the Chapel Lipdub: Starring Randi Zuckerberg Tworetzky (http://www.vimeo.com/1066441) and Lip Dub! Dancing in the Streets (http://www.vimeo.com/1329384).

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1:07 am, Oct 30, 2008
jamdive

oh, lip sync without the drag or booze. cubedom is really that dull.

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1:30 am, Oct 30, 2008
sarcasticHalli

Hey, it's the antithesis of MTV: from millions of quick cuts, to no cuts at all. Filmed on location, with hand-held cameras. It's a documentary-style music video. I love it!

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2:46 am, Oct 30, 2008
andygreht

Wait a minute.. here you are trash talking about Lip Dubs and you did one with the queen of social narcissism and lip dubs! Julia Alison and her posse. They have been famous for making tons of lip dubs and you willingly starred in one.:

http://vimeo.com/1329384?pg=embed&sec=1329384


You should be fired.

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2:06 pm, Nov 17, 2008
Steve-NeSmith

Lip dubs have been around since video took off, but I hear Lodwick claims to have coined the term, which is maybe why your buddy J. Allison does so many of them. Didn't you do one with her also?

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4:27 pm, Nov 17, 2008
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It Must Be Stopped: Hipster Lip Dub Videos

by Randi Zuckerberg

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