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Caroline Heldman

Piling on Palin, Hating on Hillary

Sarah Palin Henny Ray Abrams/AP The treatment the Alaskan governor got during the election was an embarrassment for the media.

Now that Hillary Clinton is on the brink of being appointed Secretary of State, the same media figures that trashed her in the primaries are at it again with the same old sexist themes. Earlier this month, Chris Matthews, the host of MSNBC’s Hardball, held forth, “Do you think she's willing to be a subordinate?”

Talk of hemlines and hairstyles, child rearing and cookie recipes has dominated media coverage of women in politics since the supposedly post-feminist 1990s. But the sexism directed at Sarah Palin hit a new low. As a feminist, I abhor her politics. As a political scientist who researches sexism in the media, I have studied her pornification and ditzification.

Hillary was framed as a ‘bitch’ and ‘ball buster’ for playing the big boys’ game using their rules. Palin was openly scorned for ‘playing too female.’

Sen. Hillary Clinton and Gov. Sarah Palin debuted in presidential politics at a time when four in ten men believe that men are “naturally better suited” for the presidency, according to a recent Daily Beast poll [link to Daily Beast poll: http://www.thedailybeast.com/blogs-and-stories/2008-11-18/the-barrier-that-didnrsquot-fall/]. Even male candidates are routinely “feminized” as a negative tactic—John Edwards and his hair; John Kerry and his “Frenchness”. Women have to perform a dance of being tough enough without defying conventional ideals of femininity. Palin presented herself as hyper-masculine (a hunter and snow mobiler) and primly feminine (wearing “soft” glasses and womanly suits). “Pit-bull in lipstick” epitomizes the delicate balance.

Partisan identification and political ideology had little to do with coverage of Hillary Clinton; it was about being a woman. Prominent reporters and pundits frequently called her a “bitch.” They made derisive issues of her laugh, ran magazine cover stories speculating she was mentally ill, routinely compared her to nagging and ex-wives, and claimed, of course, that, unlike men running for office, she was overly ambitious.

Enter Palin. The Daily Beast poll found that 48 percent of women think Clinton’s press treatment was fair, while only 29 percent believe Palin was treated fairly. Both Clinton and Palin received similar amounts of negative press, but the attacks were of a different nature. Clinton was disparaged mostly for trying to adopt the mantle of masculinity. She was framed as a “bitch” and “ball buster” for playing the big boys’ game using their rules. Palin, on the other hand, was ridiculed for not playing by those rules. She was openly scorned for playing “too female.”

Reporters made a paramount issue out of who would care for Palin’s children if she won. A popular liberal blog speculated that her infant son was instead her grandson. Cable news was captivated day-after-day by the $150,000 spent on Palin’s wardrobe, never asking about the expense of dressing Obama, Biden, or McCain, or noting the double-standard at play (for example, that Palin would be criticized if she wore the same suit twice).

On Saturday Night Live, Alec Baldwin crooned, “You are way hotter in person.” The Huffington Post featuring a video of the swimsuit competition from a beauty contest from the 1980s. Then Joe Biden commented, “There's a gigantic difference between John McCain and Barack Obama and between me and I suspect my vice presidential opponent. ... She's good looking." AOL featured a blog with a picture of a naked painting of Palin hanging over a bar in Chicago. CNBC host Donny Deutsch drawled, “Women want to be her and men want to mate with her.” Rush Limbaugh entertained his “Dittoheads” with his view of her “great legs.” Palin is the first vice presidential candidate to have had (fake) nude pictures of her posted on the Internet, the first to have a pornographic film featuring her likeness, and the first to have a sex doll made in her image. Ed Shultz, a liberal talk radio host, blasted “Bimbo Alert” before his commentaries on Palin.

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November 30, 2008 | 2:51pm
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nickmagoo

Sadly, Palin did herself no favors. She happily played into the game - who in his or her right mind WINKS during a debate? - then allowed charges of sexism when any critiscism was made of such ridiculous behavior. Being a former beauty contestant, she is very well aware of the impact of her physical attributes, and she used them to her benefit, with cohorts crying "Wolf!" whenever someone on the other side would bring it up. Hypocrisy of the highest order. The Republicans, salivating at this thought of this woman, trotted her out, untested, unknown, and wholly unqualified, onto a national stage - they are just as culpable as any person in the media when you read the comments they made during the convention.

Sexist comments from the left and the right were off base, but had she been a better candidate she would have received much less attention concerning her appearance. Let's face it, she was a horror show, regurgitating stale talking points and having the weakest of grasps on the economy and foreign affairs. It seriously pained me to watch her in action. After the initial glow of "What's this shiny new thing?" I quickly tired of her attempts at cutesy folksiness (in $3,000 knee high boots). I won't say she's as much to blame as the media, but she did herself no favors with her behavior.

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4:24 pm, Nov 30, 2008

onthebrightside

This seems to be a North American disease to put women down in the media, particularly in the States. Americans seem to be very backwards in the way they view women as leaders. I live in the UK - such an attitude would not be tolerated here. It is regarded as childish and immature.

Just how far behind are the States in this regard?

The UK had Margaret Thatcher as Prime Minister almost 30 years ago!

Even now, we have a female Home Secretary (Jacqui Smith), a female Leader of the House of Commons (Harriet Harman) and we have had a female Speaker of the House (Betty Boothroyd). I could go on but you get the idea.

I have lived in both North America and Europe - there is a huge difference in attitude between the two towards women. I much prefer European attitudes and have made this continent my home. I have never had a problem because of my gender.
If you do your job well, you get respect here.

It is a shame that Americans still have a lot of growing up to do in that regard. An example of the juvenile mentality Americans hold towards women is the fact that the media still obsesses on the number of wrinkles that are on the faces of Sarah Palin and Hilary Clinton.

That is truly sad and pathetic.

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4:30 pm, Nov 30, 2008

Barbara416

Genitalia aside, I must ask, "where's the comparison" with these two women?

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4:45 pm, Nov 30, 2008

cajola

I don't think Sarah Palin got treated badly by the media...they didn't say stupid things, rabble rouse crowds, ramble on and be incoherent, that was all Sarah's own doing!!!!
I felt she got away with a lot quite frankly, not talking to the press during the campaign, not going on political talk shows and letting us see and know more about her!!!
If that had been on the Obama 's team, all hell would have broken loose because the right would have demanded to know all about the VP!!
Rather a double standard there I feel, she was fine when she was firing up the base, but don't ask her questions..don't offend her...don't be sexist....I found that all too much.
No, I think Sarah Palin was product of her own making and blaming the media is ridiculous....that was position she chose to run for, nobody twisted her arm!!

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5:35 pm, Nov 30, 2008

delgador

A more poignant question -and frightening answer- is what this "sexist" behavior (especially displayed towards Sarah Palin) tells about the maturity of our society?

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5:59 pm, Nov 30, 2008

presto

Nickmagoo - George Bush winks all the time, including during a debate. Not a gender-driven habit. And why do you care how much her boots cost?

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6:37 pm, Nov 30, 2008

smdunne

How many versions of this article is TDB going to post? We've already had about five of them haven't we? Is that all there is to say about Hillary and Palin, that the media was/is sexist? If there is something substantive to say about Hillary and Palin that is being missed by the media, then say it!

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7:08 pm, Nov 30, 2008

susani

Do you remember Palin jumping on the bandwagon against Sen. Clinton? She stated that Hilary should not have any perceived whine about sexism. She then added that she should just work harder. Palin is disgusting. I want her to go away. Doesn't she know she lost?

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7:09 pm, Nov 30, 2008

MattePgh

"I won't say she's as much to blame as the media, but she did herself no favors with her behavior."
-Is this your conclusion to this article? As a professor, I assume that you have some method/criteria to arrive at this assertion.

Most VP candidates have been leaked to and vetted by the press weeks before the actual announcement. However McCain decided to throw a surprise party with no coherent media strategy to introduce Palin to the country. Rather than being forthcoming about her background, they made it treasure hunt for the media.

"While Clinton was pummeled in the press for being too ambitious, Palin was trounced for being ambitious at all. Shouldn't she be at home with those children?"

-First, you can not compare a female politician with one adult daughter and another with 5 children including an disable infant and one who is preggars%u2028-Second Palin ran on a platform of traditional family values. One of these values is what whenever possible, a mother's place is at home. See Santorum's book-It Takes a Family. Unless Palin addresses these issues, then they are a legitimate news story not a media witch hunt.

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7:31 pm, Nov 30, 2008

lyricook

I agree with cajola completely. Instead of making any attempt to fill in her astounding ignorance, Palin played her soccer mom femininity to the hilt, and I think her utter phoniness caught up with her. As for Hillary, I think she really is, as they like to say, a "tough broad," but I think, combined with her intelligence and experience, she'll make a great Secretary of State. I couldn't care less about her cleavage, and most of the men I know confine interest in that image to sexy movie stars and rock singers, not someone representing our country.

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8:55 pm, Nov 30, 2008

wgailmor

Sarah Palin needs to go home and take care of the state she's supposed to govern. And while she's at it, she should be quiet and stop embarrassing herself and us.

http://www.petitiononline.com/mod_perl/signed.cgi?1113nov8

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9:00 pm, Nov 30, 2008

like-mind

"Palin was uniquely disparaged for playing "too female" in a masculine arena. While Clinton was pummeled in the press for being too ambitious, Palin was trounced for being ambitious at all. Shouldn't she be at home with those children?"

Ms. Heldman, you overstate the importance/ longevity of this snipe at Ms. Palin. People didn't dwell on the 'stay at home' issue for more than two little minutes. You argument also redirects the reader away from the main reason Palin was pummeled: she pulled out all the stops on traditional feminine 'wiles' and tried to vamp her way into power, while deceitfully hiding the fact that she had zero to offer the country as VP.

While she was busy revving Bubba's engines with flirty behavior that was wildly inappropriate for the gravity of the position for which she ran, she herself set the tone for subsequent sexist comments about her. Gloria Steinem, Michelle Obama and Condoleeza Rice are all very attractive, powerful women but their behavior doesn't pander to the "Va-va-voom"-crowd as Palin's did.

In addition, the topic of the youngest child's parentage is incredibly germane to Palin's "vetting by the public". If Palin pretended to be the mother of her non-contraceptive-using teen's actual first infant, then her Party's Family Values Platform is shown to be deeply hypocritical and flawed, and, indeed, broken. Just because some issue involves gender and reproduction, please don't belabor it as sexist. There were comments and winks aplenty about how John Edwards ought to have kept his Johnson under control and it's just as pompous and ultimately inaccurate to label this sexism.

At this day and age, the name-calling is not the real problem. IMO true Feminism focuses on the women who actually are mature, powerful, and effective. When the opinions/ work of these females comes under attack as in, "Oh, don't listen to her - she's just a woman", then this is when you bring out the Feminism vanguard. But to be called a bitch, or too ambitious? Puhleez, big deal. People call Edwards a tool, and Raum Emannuel a dick, but that doesn't make it them sexist comments to be bothered about.

But, an airhead possessing female reproductive organs is by definition a bimbo, and people are going to call it as they see it. And, when a woman with a load of kids who plays on being an involved hockey-mom aspires to the Nation's high offices, then, yes, it is germane to wonder how she will transmute her super-mom self into an effective Vice President of the United States. This is not sexism - rather, imo, you are instead being PC-Police, calling every little thing with a gender spin as sexism.

So please stop getting all "I abhor her politics but I come to her defense as another woman". Tirades about Political Correctness are what show Feminism to be irrelevant. You don't see people saying Rice is bad because she's "just a woman", as they did back in my day - and you won't, because Feminism has won that battle. The fact that so many people consider men to possess a better aptitude for power or political responsibility - that is where your efforts are most productively applied.


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9:28 pm, Nov 30, 2008

princessbuttercup79

I hate all these blogs that insist how palin and hillary was treated unfairly in the media. I feel bad for Hillary because she was a truelly qualified candidate. But Palin on the other hand....
The true sexism that we can see from her nomination and treatment in the media is the simple fact that she was nominated for a position that she wasn't qualified for. No man with her resume would have been nominated for the position. That's a double standard. Made me think of affirmative action. She acts tough until Couric gets her with "gotcha question" about what she reads. Then, she turns into a damsel in distress. She did everything to herself.
And I believe, when you have 5 not 1 or 2 kids, especially when one of the child is less than a year old child with special needs, i think it's a very legitimate question on who's going to raise the kids. Because, she even said her non-college educated husband works part time of the year, so he's not a full time stay at home dad either. That's not being sexist. That's being very realistic. To have all those kids... LIke she said, being pro life is a choice, and to have all those kids were her choice.
Male dominated media bagged on Hillary because she was a true threat to the old boys' club. A real contender.
The same media played nice with Palin because she was not a true threat, and easy on the eye. If she had the brains to go with her looks, I think she would have dealt with real sexist treatment, not the kind she got, which she did to herself anyways.

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10:34 pm, Nov 30, 2008

tonykk

Even on this blog there are too many sexists and uneducated commenters.

For example: the following commenters

1. nickmagoo: what ridiculous behaviors are you talking about? are you taking about Joe Biden (imminent crisis? or Roosevelt on TV in 1927? Hillary is better than me?...). Or are you talking about somebody bought her clothes and she must be aware of the price?

2. cajola: are we talking about sexism? Where weren't there the same treatment toward Joe Biden? (imminent crisis? or Roosevelt on TV in 1927? Hillary is better than me?...) or Obama? (57 states?)

3. like-mind: She is deceitful and has zero to offer? Is there another person in this country that can re-negotiate a oil-revenue tax like Sarah Palin did? How about a gas pipeline? Or defeating a Repulican incumbent governor? Those women you listed are not running to be elected remember?

4. princessbuttercup79: what you were saying was that a woman with 5 children must stay home and cannot have a part-time job? Because if she can have a part-time job then that would go against your argument (her husband cannot take care of the kids because he has a part-time job). That is sexism. You admitted yourself and didn't even know it.

In the end, people need to think before posting comments. The author is a professor, he is not like you guys, who live in your mom's basement, OK!!!

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12:39 am, Dec 1, 2008

Wayfarin

Caroline Heldman's brand of feminism, to most people my age (early twenties) is a shadow of its former relevance, akin to the black power movement. Simply put, the way these commentators view issues of gender and race are skewed by a history and a social reality that most people my age were not yet alive to experience. When I grew up watching the news in the 90s and early 2000s, I was equally offended by swipes at Hillary's 'sexless' nature as I was about generalities regarding men in power. Even recently, CNN has devoted hours to the question of why men in power cheat, including sweeping generalizations and kitschy pop psychology. This fact remains: a modern male president MUST be married. I don't see a man ever becoming president if he doesn't fit America's definition of a fully domesticated husband (while, I admit, this was not always the case). McCain and Gore were ridiculed for being too cold with their wives. McCain was criticized for the failure of his first marriage, as was Guiliani. Edwards was banished from the public sphere with staggering speed and completeness. Regardless of what you think of Ted Haggard's rhetoric, one has to feel some measure of sympathy for a man who was forced to live according to societies masculine ideal, regardless of his culpability in foisting such an image on the American public. Many will find themselves thinking "well, the bastards deserved it". And that is exactly the problem. Men and women in America are both subject to unrealistic standards and pressure to conform. Caroline Heldman isn't necessarily wrong, but blind to half of this sad truth.

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1:33 am, Dec 1, 2008
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Piling on Palin, Hating on Hillary

by Caroline Heldman

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