Can Asha bring Nokia back from the brink? Nokia has unveiled a $99 touch-screen phone with social apps in an attempt to gain a foothold in the smartphone market. Once the world’s largest cellphone maker, Nokia now holds only a sliver of the market dominated by Apple and Samsung and hopes the low-priced Asha will tempt consumers as they upgrade from basic phones. Nokia said its smartphone will initially run on a second-generation network but will soon be available in 3G and will start shipping worldwide in June. The company said Asha’s design was inspired by its higher-end Lumia smartphone and is targeted at “young, socially inspired” people.
GET ASHA WHILE IT’S HOT Nokia executives unveiling the Asha 501 on Thursday in New Delhi. (Raveendran/AFP/Getty)