To mark World AIDS Day 2005, Grammy-winning singer Alicia Keys recorded a cover of Kate Bush’s “Don’t Give Up” with Bono. Later that year, she played the Philadelphia leg of the Live 8 concerts. But her work for HIV/AIDS goes beyond performing; Keys also founded the charity
Keep a Child Alive, which funds anti-retroviral therapy for AIDS victims and supports orphanages for children with the disease. Through KCA, Keys has enlisted a pack of other celebrities to model its
“Buy Life” t-shirts, including Ryan Seacrest, Katie Holmes, and Willow and Jaden Smith. Keys told
ABC News she invests in her trips to Africa "to be the voice of the people… to represent real people and real life, real struggles, real pains, real joys.” This year, Keys has recruited many of the most active celebrities on Twitter (from Justin Timberlake to Kim Kardashian to Justin Bieber) and Facebook to die a digital death on
World AIDS Day until Keep a Child Alive receives $1 million in donations. In one of her final
tweets Tuesday night, Keys wrote, “We r digitally dying so real people who r actually dying don't have 2!”