Content Section

Selling the Revolution

Lovable Muppets. Feel-good colors. Hipster cred. Apple's ad campaigns make us want to be part of the club.

View AllMore

Early 1990s: Distinguish the Brand

Next Previous

After Microsoft launched Windows 3.0, bringing a graphical user interface to the masses, Apple fought back, touting the Mac's simplicity, ease of use, and built-in trackballs.

apple-ads-fe27-hard-way

Gaslight Advertising Archives

You Might Also Like