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marketing

DAILY BEAST COVERAGE

Gender Trouble at Nonprofits

Gender Trouble at Nonprofits

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Seven out of 10 nonprofit workers are female. Charity expert Dan Pallotta argues that sexism is holding back the entire sector, preventing nonprofits from adopting aggressive business practices.

10:58 AM | Oct 26, 2009
THE BEST SUPER BOWL ADS

It turns out that in between commercials of the Super Bowl, they play some kind of a football championship. At least that's the way many viewers-and advertisers-see the NFL's biggest night. And at $3 million for a 30-second spot this year-the highest amount ever paid-it's little wonder the Bud Bowl has often had a more exciting finish than the actual game. The Daily Beast rewinds the videotape to find the biggest commercial successes (and failures) of the past 43 years.

6:15 AM | Jan 30, 2009
De Beers Diamonds Are a Recessions Best Friend

De Beers: Diamonds Are a Recession's Best Friend

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In a marketing gambit more dazzling than their product, De Beers touts diamonds as the cure for evil consumerism.

7:38 AM | Dec 6, 2008
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