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TEL AVIV, ISRAEL - JUNE 29:  A barmaid mixes cocktails at the Barman's 2009 drinks fair on June 29, 2009 in Tel Aviv, Israel. Despite the downturn in the economy, which has seen many alcohol importers cutting back on advertising, some of the leading foreign drinks suppliers were on hand to show off their wares to the bar and restaurant professionals in Israel's most cosmopolitan city.  (Photo by David Silverman/Getty Images) David Silverman / Getty Images