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Adeam
With Adeam, designer Hanako Maeda always serves romance alongside expert draping, thoughtful embroidery, and loose, flowing hems. Maeda sent an army of grown-up red riding hoods down her tree-lined runway, which was set to evoke the the Japanese island Hokkaido. Taking inspiration from Ainu, the area’s indigenous people, Maeda delivered a lush, atmospheric line of brightly colored pieces, every one embroidered with traditional Ainu needlework. “Ethereal” is a word thrown around quite a bit in fashion-speak, often meaning nothing, but Adeam’s fall offering is just that: delicate, dainty, and just a bit dreamy. Alaina Demopoulos