The central London Goring Hotel in which the Middleton family based themselves before last year's royal wedding is insisting that the £1 million Jubilee package it is offering is a 'snip' at the price.

True, the eye-watering price does include a diamond ring from de Beers, but still.

“We understand it is a niche product, as it is definitely the most luxurious Diamond Jubilee package on the market,” a spokesman for the hotel tells the Telegraph. “It hasn’t gone on sale just yet, but we think it will be of interest to customers.”

The package includes four nights in the Royal Suite, where Kate spent her last night as a commoner; a reception on arrival with vintage Cristal champagne; a specially created Jubilee dinner; the use of a chauffeur-driven Bentley; a horse-and-carriage ride retracing the Queen’s original Coronation route; and an afternoon tea for two.

Before the Duke and Duchess of Cambridge’s wedding last year, the Middleton family took over the five-star hotel, which the Queen and other members of the Royal family have often visited. The bill for the hire of the 71-room hotel is estimated to have been £85,000.