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The Media’s Pink-Ribbon Problem: Coverage Is Skewed, Study Says

BREAST CANCER

With Komen founder Nancy Brinker under fire, a new study says breast-cancer progress is stalled, public perception is warped—and the media are part of the problem. By Abigail Pesta.

articles/2012/08/13/the-media-s-pink-ribbon-problem-coverage-is-skewed-study-says/pink-ribbon-problem-pesta_x6uf7g
Kris Connor / Getty Images

As the media chew on news that Nancy Brinker, the controversial founder of Susan G. Komen for the Cure, will step down as chief executive after a brutal year, a new study says progress in fighting breast cancer is unacceptably slow, public perception is skewed—and the media are partly to...

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