Culture

Why the Upper East Side Is Now Cooler Than Brooklyn

Up, Up, Up

Forget the complicated beards and artisanal obsessions of Brooklyn. The Upper East Side, long dismissed as New York’s drabbest, dullest ’hood, is having a fashionable renaissance.

articles/2014/09/02/why-the-upper-east-side-is-now-cooler-than-brooklyn/140901-ues-teodorczuk-tease_mzuljz
Gary Hershorn/Reuters

Want to know what is New York’s coolest neighborhood right now? The Upper East Side.

You can stop laughing. I’m not being ironic and I haven’t become the Twee Revolution’s newest disciple.

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