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The NRA’s Multimillion-Dollar New Ad Campaign Is Despicable

Stoking Fear

In the age of Sandy Hook and a little girl’s fatal Uzi lesson, the organization’s stamp of approval looks like a liability. Cue ads about "good guys" and "cowards."

articles/2014/09/08/the-nra-s-multimillion-dollar-new-ad-campaign-is-despicable/140908-nra-ads-daly-tease-new_vqpsdb
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When the gunman announced a stick-up, 51-year-old McDaniel Watson Jr. likely worried less about his wallet than about the small King James Bible he always carried in his front pocket.

Watson said something the wife beside him could not make out.

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