Entertainment

Our Record Industry Nightmare: Unlocking the Truth’s Journey From Viral Craze to Label Hostages

THE MUSIC BIZ

Their Times Square metal performance went viral, and a trio of 11- and 12-year-olds were signed to a $1.8 million record deal. Then they realized what the industry was all about.

articles/2015/03/27/our-record-industry-nightmare-unlocking-the-truth-s-journey-from-viral-craze-to-label-hostages/150321-stern-teen-saviors-of-metal-tease_yiqpva
Chad Batka/The New York Times/Redux

People tend to romanticize the music industry. Behind every successful band is, it seems, a story of a renegade A&R representative who discovered them cracking away at a dive one night and the rest was history.

The reality is far less enchanting.

We think “subscriber” would look good on you. Join now to unlock access.

Don't miss this subscriber exclusive article. 

Got a tip? Send it to The Daily Beast here.