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Gizmos Apple Working on Television Set Scott Olson / Getty Images

Apple Working on Television Set

The smartphone wars are moving on to the living room: Bloomberg says Jeff Robbins, the Apple software engineer who designed iTunes, is leading the company’s efforts to build a television set. The late Apple CEO Steve Jobs told Walter Isaacson in his new biography that he had “finally cracked” how to make a Web TV. “It will have the simplest user interface you could imagine,” Jobs says in the new book. Nothing is official yet, but analysts expect the television in late 2012 or 2013.

October 25, 2011 6:26 AM