EXODUS

29 Advertisers Dump Limbaugh

Chris Carlson / AP Photo

Conservative talk show host Rush Limbaugh speaks during a news conference at The Queen's Medical Center in Honolulu, Friday, Jan. 1, 2010.

Consumers and advertisers aren’t buying Rush Limbaugh’s apology to Sandra Fluke, the Georgetown law student he accused of being a “slut” and a “prostitute” for advocating that the government mandate that health insurance cover birth control. Twenty nine brands have pulled their ads from Limbaugh’s show, including Bare Escentuals skin products and Sensa weight-loss products. Other companies are fielding customer complaints and weighing their options, which are complicated by complex ad-time deals through other advertising companies. Meanwhile, Everybody Loves Raymond actress Patricia Heaton, who had tweeted in support of Limbaugh, deleted her Twitter account.