1. Rematch

    Palin and Couric Go Head to Head

    NBC's "Today" show is bringing Sarah Palin, left, on board as a co-host _ for one morning, this Tuesday. The announcement was posted Sunday on NBC's website. It says the former Alaska governor and GOP vice presidential candidate will "reveal a different side" than viewers have seen before. The booking is clearly an attempt to blunt the impact of "Today" alumna Katie Couric's weeklong return to morning TV as a guest host on ABC's "Good Morning America." (AP Photo)

    Stephan Savoia / AP Photo; Evan Agostini / AP Photo

    The dueling guest-hosts act between Katie Couric and Sarah Palin on Tuesday is just the latest battle in the ratings war between NBC’s Today and ABC’s Good Morning America. The two shows have long been competing for ratings, and with ABC’s announcement that Katie Couric would guest-host on GMA this week, it looked as if ABC might finally be able to end Today’s 850-week reign as the most-watched morning show. Trying to keep its crown, Today enlisted Palin. One former Today producer said, “There aren’t too many names [like Palin] that will move the needle against such strong competition.”

    Read it at Politico