Well, at least they didn’t fire Siri. Apple Inc. on Tuesday let go the manager responsible for creating the much-maligned Apple Maps, which had replaced Google Maps on all iPhone 5s. Robert Williamson, who oversaw the mapping team, was reportedly ousted as part of an effort to overhaul the software. Senior vice president Eddy Cue is reportedly seeking advice from map-technology experts and negotiating with maps provider TomTom NV to fix the landmark and navigation data it shares with Apple. The Maps software has been widely criticized since the iPhone 5’s launch in September, and CEO Tim Cook offered a rare apology for the misstep.
APP FAIL Jean-Sebastien Evrard, AFP / Getty Images