The royal baby boy hasn't even been in the world for a day, and already hundreds of retailers are jumping on the bandwagon with cringe-worthy marketing tricks. From mugs to onesies, soccer outfits to -- yes-- even beer, we've picked the most outrageous Royal Baby-themed merch.
Since the royal baby’s been stealing the spotlight from everyone else in the family, it’s only right that he show some love on his bib.
beautyandthebib.com
One of Prince William’s favorite football clubs, Aston Villa, has made a mini jersey fit for the new prince. He can’t even walk yet, but there's no doubt he'll be a football fan someday soon.
Neville Williams/Getty
The Royal Collection Trust Shop sells this guardsman sleep suit complete with a bearskin hat. We're not sure how well a baby would sleep in a hat like that, but he sure would look cute.
royalcollectionshop.co.uk
Most of the time, the British are pretty good at keeping calm. But many could have heeded this advice today: "Keep Calm It's a Royal Baby."
Geoffrey Swaine/Rex
Every child boasts that their great-grandama rules, but only the royal baby can say that literally.
etsy.com
Toast the royal baby with this limited-edition Windsor Cot brew by the Windsor & Eton Brewery. Only 300 bottles will be made, and pubs will have special pump clips with “it's a boy” toppers.
Geoffrey Swaine/Rex
How is the royal baby supposed to sleep with all that commotion happening outside the hospital? Shh! Don't Wake the Royal Baby is a well-timed children's book by author Martha Mumford.
amazon.com
The gift shop at Highgrove Gardens, the country home of Prince Charles, sells these patriotic booties.
highgroveshop.com
If the emotional stress of all this royal baby commotion has got you feeling queasy, here's a royal barf bag to keep handy.
Lydia Leith/Getty
Of course the royal baby is going to be fed with a silver spoon starting from from the day he's born. Here's hoping it doesn't go to his head.
The Cutlery Commission
