Impossible Foods and Beyond Meat need to stop playing it safe. To save the planet, we need an unhealthy plant-based burger.
Brian Kateman is a co-founder and the president of the Reducetarian Foundation, a nonprofit organization dedicated to reducing consumption of meat, eggs and dairy to create a healthy, sustainable and compassionate world. He is the author of, Meat Me Halfway,—inspired by a documentary of the same name—and the editor of The Reducetarian Cookbook and The Reducetarian Solution. He is an adjunct professor of environmental science and sustainability at Kean University and teaches environmental communications at Fordham University.
opinion
CHOOSE A LANE
opinion
SMALL STEPS
If we all consumed fewer animal products, the world would be much better off than if only a tiny minority went vegan.