Pausch's co-author on people invoking the late professor to promote everything from McCain to sales rallies to sex on General Hospital.
Jeffrey Zaslow is a columnist for the Wall Street Journal and co-author of The Last Lecture with Carnegie Mellon professor Randy Pausch. His column, Moving On, focuses on life transitions. Zaslow is writing The Girls From Ames, a nonfiction book about 11 women, now in their mid-40s, who grew up together in Ames, Iowa.