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Celebrating Pirelli's 50th Anniversary

Behind The Scenes

In honor of Pirelli's 50th year, the calendar company commissioned photographers Patrick Demarchelier, Peter Lindbergh and six supermodels.

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(c) Pirelli Calendar 50th Anniversary, photograph by Peter Lindbergh
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First produced in 1964 in England, the Pirelli calendar has established itself as artistic, sophisticated, and high-fashion. In celebration of Pirelli's 50 years of production, the company has commissioned Peter Lindbergh and Patrick Demarchelier, who have both photographed calendars for Pirelli in the past, and six supermodels who have readily appeared in the calendar through the years: Alek Wek, Alessandra Ambrosio, Helena Christensen, Isabeli Fontana, Karolina Kurkova, and Miranda Kerr. While the content and photographer of the 2014 calendar have yet to be released, these iconic images highlight both Pirelli's history and continuing editorial vision. A behind-the-scenes look at the making of the homage. 

(c) Pirelli Calendar 50th Anniversary, photograph by Peter Lindbergh
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Alessandro Scotti
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Alessandro Scotti
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Alessandro Scotti
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(c) Pirelli Calendar 50th Anniversary, photograph by Peter Lindbergh
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(c) Pirelli Calendar 50th Anniversary, photograph by Patrick Demarchelier
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Alessandro Scotti

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