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Conquering the Beer World With Creativity

Brooklyn Brewery’s Garrett Oliver draws on his background in film and music to succeed as a brewmaster.

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What does it take to find success in the world of craft brewing? For Brooklyn Brewery’s Garrett Oliver, it took years of hustling at odd jobs and a DIY ethos honed in the music and art scenes of the early ‘80s. Oliver discusses the calculated leap he made into the industry, driven by the belief that a well-crafted beer has the power to make a roomful of people happy in the same way a musician or filmmaker connects with an audience.

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