Fyodor Golan's Electric Children Launch London Fashion Week
Danny Martindale
London Fashion Week kicked off this morning with a burst of color and a jolt of pure energy from the exciting young label Fyodor Golam. Their show, held in an abandoned office block in the centre of the city, blew away the grey London morning with promises of a Technicolor spring: stunning creations in bold yellows and dreamy pinks that reminded one of just how life-affirming, creative and vital fashion, and London fashion in particular, can be.
To a post-rave soundtrack featuring Crystal Castles, models sashayed down the catwalk in ever bolder creations – inspired, the duo behind the label said, by their daily walk to work through the cyclists and joggers who swarm Waterloo Bridge and motorcycle wear – culminating in a boob tube created entirely of yellow ‘smileys’ which would have people crying with delight in a Dalston nightclub today just as much as it would have elicited amazed and astonished covetousness at a warehouse acid house party in 1984.
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