Media Mavens

Martha Stewart Moves to Hallmark

Takes over chunk of daytime programming.

Yes, there is life after Oprah: Anyone who has not yet mastered the art of place-cards or flower arranging will soon be able to get a Martha Stewart fix on the Hallmark Channel. Hallmark is giving Stewart control of a chunk of daytime programming, and Stewart's syndicated weekday program will move to the channel in September. The sixth season of "The Martha Stewart Show" will air at 10 a.m. each day, and be rerun at 4 p.m. and 5 p.m. Stewart's production company will also be responsible for filling an additional 90 minutes of programming. Apparently the deal was in the works before Oprah announced her own move to cable, planning to leave her syndicated show in 2011 to concentrate on The Oprah Winfrey Network.