In an era when every celebrity move is caught on camera and tracked on Twitter, it’s no surprise that celebrity children can achieve first-name-only fame before their first birthday. Suri, Shiloh, Honor, and Cruz—the stars of celebrity tabloid covers and baby blogs in which their every outfit and tantrum is documented. These kids have marketable and measureable influence. They spur clothing sales with what they wear, they sell magazines with their cute faces, and they prop up their parents’ popularity by giving them a human identity far from the glamorous silver and small screen personas.
Which child rules the celebrity baby zeitgeist? To measure the cultural impact and import of celebrity offspring, The Daily Beast considered how well known and appealing they are to the public, as well as how much media coverage and online content is devoted to them. An initial ranking of more than 70 celebrity children under the age of 6 was conducted using press and online media mentions in the last year.
From there, we asked E-Poll Market Research to measure the relative appeal of children who ranked among the Top 20 in terms of media power. E-Poll measures the likeability and awareness of celebrities and public figures based on in-depth survey results of 46 attribute ratings. For the final ranking, the E-score was weighted twice the media and online presence.
From left: Pacific Coast News; Getty Images (2)
Parents: Gwyneth Paltrow & Chris Martin
E-Score rank: 16
Media rank: 17
Google rank: 38
Fame Pictures
Parents: Salma Hayek & François-Henri Pinault
E-Score rank: 15
Media rank: 19
Google rank: 18
Pascal Le Segretain / Getty Images
Parents: Denise Richards & Charlie Sheen
E-Score rank: 14
Media rank: 10
Google rank: 28
Christopher Polk / Getty Images
Parents: Jennifer Lopez & Marc Anthony
E-Score rank: 14
Media rank: 15
Google rank: 22
Stefanie Keenan, WireImage / Getty Images
Parents: Penelope Cruz & Javier Bardem
E-Score rank: 16
Media rank: 11
Google rank: 21
Minche, Cropix / Sipa
Parents: Halle Berry & Gabriel Aubry
E-Score rank: 11
Media rank: 12
Google rank: 29
Pacific Coast News
Parents: Sarah Michelle Gellar & Freddie Prinze
E-Score rank: 12
Media rank: 20
Google rank: 13
Christopher Peterson, BuzzFoto / FilmMagic / Getty Images
Parents: Jessica Alba & Cash Warren
E-Score rank: 14
Media rank: 16
Google rank: 7
Christopher Peterson, BuzzFoto / FilmMagic / Getty Images
Parents: Miranda Kerr & Orlando Bloom
E-Score rank: 13
Media rank: 6
Google rank: 15
Hector Vallenilla / Pacific Coast News
Parents: Angelina Jolie & Brad Pitt
E-Score rank: 3
Media rank: 13
Google rank: 27
Jean Baptiste Lacroix / Getty Images
Parents: Britney Spears & Kevin Federline
E-Score rank: 8
Media rank: 18
Google rank: 6
Pacific Coast News
Parents: Jennifer Garner & Ben Affleck
E-Score rank: 6
Media rank: 7
Google rank: 20
Pedro Andrade / Pacific Coast News
Parents: Angelina Jolie & Brad Pitt
E-Score rank: 4
Media rank: 14
Google rank: 12
SolarPix / Pacific Coast News
Parents: Victoria Beckham & David Beckham
E-Score rank: 9
Media rank: 3
Google rank: 9
Jordan Strauss / Getty Images
Parents: Jessica Alba & Cash Warren
E-Score rank: 10
Media rank: 5
Google rank: 4
Leigh Vogel, WireImage / Getty Images
Parents: Kourtney Kardashian & Scott Disick
E-Score rank: 5
Media rank: 9
Google rank: 8
Christopher Peterson, BuzzFoto / FilmMagic / Getty Images
Parents: Jennifer Lopez & Marc Anthony
E-Score rank: 10
Media rank: 1
Google rank: 5
Frederick M. Brown / Getty Images
Parents: Angelina Jolie & Brad Pitt
E-Score rank: 1
Media rank: 8
Google rank: 14
James Devaney, WireImage / Getty Images
Parents: Victoria Beckham & David Beckham
E-Score rank: 7
Media rank: 4
Google rank: 2
Humberto Carreno / Startraks
Parents: Katie Holmes & Tom Cruise
E-Score rank: 2
Media rank: 2
Google rank: 1
Wagner Az / Pacific Coast News
