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Nickelodeon Inks Deal with iCarly Creator

Dan Schneider commits to 3 years.

News that will make your kids happy: Nickelodeon has signed a three-year, eight-figure deal with Dan Schneider, creator of iCarly and other popular kids’ shows, reports Variety. The network rarely makes such deals with individual producers, but Schneider is a proven hitmaker, having created Drake and Josh, Zoey 101, and Victorious. "He knows what our audience is looking for and he consistently delivers, and he has such an eye for talent," a Nickelodeon executive said. "We wanted to make sure he was happy." iCarly, with five million viewers, is Nickelodeon’s most-watched show. Schneider got started with the network in the ‘90s, working on the sketch comedy show All That and Kenan & Kel.