Oliver Wins 2010 TED Prize for Anti-Obesity Efforts
Celebrity chef embarks on televised journey to “fattest town in America”
Congratulations to celebrity chef Jamie Oliver, winner of the 2010 TED Prize, which consists of an award of $100,000 and the granting of “One Wish to Change the World.” Oliver, who hosts 12 television shows in 130 countries and has published 10 cookbooks in 29 languages, has recently been focusing his energy on combating obesity. He will be hosting a television show on ABC in 2010 called Jamie’s Food Revolution, in which he’ll try to reform the eating habits of the “fattest town in America.” “We’re thrilled to award the TED Prize to Jamie Oliver,” said TED curator Chris Anderson. “His work directly tackles one of the most distressing issues the world faces... the obesity epidemic. In this year in which his TV show launches in the United States, we look forward to helping him achieve even greater impact.”
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