TAKE IT CHEESY

Pokémon-Shaped Cheeto Sells for Over $87,000

The singular snack was first traded between two brothers in exchange for Power Ranger toys.

A singular Cheeto shaped in the form of a Pokémon character has just sold for over $87,000. Nicknamed the “Cheetozard,” the cheesy cornmeal snack resembled one of the franchise’s main characters, an orange dragon named Charizard. The auction went into extended time, but the prize eventually went to a mystery bidder at around 2 a.m. EST after 60 bids, according to cllct. Its owner, 1st & Goal Collectibles, bought the Cheeto on eBay around five years ago for $350. But that was not the first time the piece of cornmeal was bartered: The eBay seller told buyers it was pulled out of a bag during a road trip and was traded between brothers in exchange for Power Ranger toys. In a 2024 post about the snack, the “Cheetozard” struck a chord among fans. “Must be preserved for future generations,” wrote one user on Instagram. “He needs his own tour schedule,” another commented.