In Trade

Pippa Middleton Sets Up Her Own Business

Her book telling us how to Celebrate may have been panned, but the work is still rolling in for Pippa Middleton (she was recently hired to write a high-profile food column for the supermarket Waitrose). So no surprise that the sister of the future Queen of England has quietly set up her first company this week, using the same firm of accountants as celebrities including Kate Bush and Simon Cowell.

According to a (paywalled) report in The Times this morning, Pippa is named as sole director and shareholder of PXM Enterprises, a limited company with a London address.

It is possible that the company has been created as part of plans by the Middleton family to extend its party supplies business, Party Pieces, into America, with recent talk of a new HQ in New York. According to a report this week, the business is booming in America.

Pippa has been careful to avoid accusations of trading off her sister’s fame, refusing multiple offers to appear on the highest profile American TV networks to promote her book. Although the book slumped in the UK, and was derided for its simplistic advice which included tips on how to make ice, it did rather better in America where it hit the New York Times how-to best seller list.

As a limited company, PXM will have to file yearly accounts which will be available for public scrutiny. The first are due in about 18 months’ time. However, the company could simply file ‘dormant’ accounts that reveal nothing, according to a tax specialist quoted in The Times.