PRE-GAME/PRE-WORKOUT

Popular Vodka Seltzer Recalled After Cans Mislabeled as Non-Alcoholic Energy Drink

Recalled packs of High Noon were sold at retailers in six states.

High Noon is recalling certain 12-packs of its Beach Variety vodka seltzers after some cans were found to be mislabeled as Celsius energy drinks. An announcement on the Food and Drug Administration’s website states that the labeling error occurred in two lots, with packs being shipped to stores in Florida, Michigan, New York, Ohio, Oklahoma, South Carolina, Virginia and Wisconsin between July 21 and July 23. Cans were mislabeled as the non-alcoholic Celsius Astro Vibe Energy Drink, Sparkling Blue Razz Edition. Consumers are advised to check the lot codes in the FDA’s announcement to see if their purchases are affected. “The recall was initiated after High Noon discovered that a shared packaging supplier mistakenly shipped empty CELSIUS cans to High Noon,” the announcement says. The name of the supplier wasn’t listed. The FDA says no “illnesses or adverse events” have been reported. Launched in 2019, High Noon achieved $1 billion in annual sales just three years later. Celsius Holdings, founded in 2004, reported nearly $330 million in revenue last quarter.