Well, I suppose His Royal Highness Prince George Alexander Louis of Cambridge is a bit of a mouthful.

No wonder then, that Prince George will be known to his family as Georgie.

Prince Charles provided the new royal nickname yesterday, while on a trip to attend the annual Whitstable Oyster Festival in Kent, where he and Camilla were given dozens of gifts by well-wishers for the new royal arrival (including this rather tasty yellow t-shirt that we are sure won't be going straight in the trash).

Sonia Rule, 38, whose partner works for the Whitstable RNLI lifeboat crew, said she heard the proud grandfather joke that his grandson would “be known as Georgie in no time”, according to Valentine Low in The Times, who adds, "Charles’s prediction is based on decent royal precedent. The last Prince George in the Royal Family was the late Duke of Kent — who died in a plane crash in 1942 — who was also known to his family as Georgie."