Will Arnett and Jason Bateman's New Project
Will produce original comedy for Ben Silverman’s Electus.
They’ve come a long way from Arrested Development: Will Arnett and Jason Bateman have teamed up with Electus, Ben Silverman’s new online venture, to create funny online commercials, the company announced Friday. The comedic duo will create digital shorts for advertisers and other funny content that may lead to big-screen projects. (Electus is an operating business of IAC, The Daily Beast’s parent company.) Arnett and Bateman’s production company, DumbDumb, will partner with IAC’s CollegeHumor.com to the distribute funny clips on the Web. “Will and Jason are not only great actors and comedians, but they also have an intrinsic talent for understanding what makes something funny and how that content will resonate with audiences," Silverman said. Added Bateman: ""Will and I, and our friends and colleagues, are spending a lot of time doing these funny viral videos, sketches made for a low price... It's a fun hobby for a lot of us. There's a marriage to be made there, between sponsors and what we find ourselves doing."
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