App Name: Evernote
What It Does: Connects your iPad with Evernote, a Web service that lets users capture and organize all kinds of digital information, from memos and Web pages to photos and recordings.
Genius Factor: Uses the big iPad screen to make it simple to sift through information related to different projects or topics. (A map view, for instance, arranges data according to where you were when you saved it.) Popular with productivity-software enthusiasts. Says Guy Kawasaki, a venture capitalist and former Apple insider who co-founded the Alltop news site: "Evernote has saved my life a few times."
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