PAY SCALE

They’re Worth How Much? TV Anchors By the Numbers

The Daily Beast divided the individual salaries of some of the top talking heads by the number of viewers their shows bring in. The results might surprise you.

Cooper. Sawyer. Blitzer. They have multimillion-dollar contracts and perfect hair. But which newsmakers deliver the most bang for their boss’s bucks? To find out, The Daily Beast divided the individual salaries of some of the top talking heads by the number of viewers their shows bring in. The results might surprise you.

John Shearer / Getty Images

Anderson Cooper

Anderson Cooper 360°

Network: CNN

Salary: $11 million

Total viewers: 608,000

$ Per viewer: $18.09

Mark Wilson / Getty Images

Joe Scarborough

Morning Joe

Network: MSNBC

Salary: $4 million

Total viewers: 367,000

$ Per viewer: $10.90

AP Photo

Piers Morgan

Piers Morgan Tonight

Network: CNN

Salary: $6 million

Total viewers: 560,000

$ Per viewer: $10.71

AP Photo

Sean Hannity

Hannity

Network: Fox News

Salary: $15 million

Total viewers: 1.939 million

$ Per viewer: $7.74

Don Emmert, AFP / Getty Images

Wolf Blitzer

The Situation Room with Wolf Blitzer

Network: CNN

Salary: $3 million

Total viewers: 411,000

$ Per viewer:  $7.30

AP Photo

Bill O'Reilly

The O'Reilly Factor

Network: Fox

Salary: $20 million

Total viewers: 2.998 million

$ Per viewer: $6.67

Jim Watson, AFP / Getty Images

Chris Matthews

Hardball with Chris Matthews

Network: MSNBC

Salary: $5 million

Total viewers: 803,000

$ Per viewer: $6.23

NBC NewsWire

Matt Lauer

TODAY

Network: NBC

Salary: $25 million

Total viewers: 4.245 million

$ Per viewer: $5.89

Frederick M. Brown / Getty Images

Mika Brzezinski

Morning Joe

Network: MSNBC

Salary: $2 million

Total viewers: 367,000

$ Per viewer: $5.45

Richard Drew / AP Photo

Shepard Smith

Fox Report and Studio B

Network: Fox News

Salary: $10 million

Total viewers: 1.877 million

$ Per viewer: $5.33

Stephen Lovekin / Getty Images

Erin Burnett

OutFront

Network: CNN

Salary: $2 million

Total viewers: 506,000

$ Per viewer: $3.95

Virginia Sherwood / MSNBC

Ed Schultz

The Ed Show

Network: MSNBC

Salary: $4 million

Total viewers: 1.024 million

$ Per viewer: $3.91

Astrid Stawiarz / Getty Images

Charlie Rose

CBS This Morning

Network: CBS

Combined salary: $8 million

Total viewers: 2.341 million

$ Per viewer: $3.41

Charles Ommanney / Getty Images

Bret Baier

Special Report with Bret Baier

Network: Fox News

Salary: $7 million

Total viewers: 2.076 million

$ Per viewer: $3.37

Henry S. Dziekan III / Getty Images

Fox & Friends Crew

Fox & Friends

Network: Fox News

Salary: $2 million average

Total viewers: 1.044 million

$ Per Viewer: $1.92

Frederick M. Brown / Getty Images

Andrew Ross Sorkin

Squawk Box

Network: CNBC

Salary: $250,000

Total viewers: 140,000

$ Per Viewer: $1.79

Jin Lee / AP Photo

Becky Quick

Squawk Box

Network: CNBC

Salary: $250,000

Total viewers: 140,000

$ Per viewer:  $1.79

Kelly Conaty / NBC

Joe Kernen

Squawk Box

Network: CNBC

Salary: $250,000

Total viewers: 140,000

$ Per viewer: $1.79

Charles Sykes / NBC

Brian Williams

NBC Nightly News with Brian Williams

Network: NBC

Salary: $13 million

Total viewers: 7.736 million

$ Per viewer: $1.68

Dave Hogan / NBC

Al Roker

TODAY

Network: NBC

Salary: $7 million

Total viewers: 4.245 million

$ Per viewer: $1.65

Ida Mae Astute / ABC

Diane Sawyer

World News with Diane Sawyer

Network: ABC

Salary: $12 million

Total viewers: 7.32 million

$ Per viewer: $1.63

Ida Mae Astute / ABC

Robin Roberts

Good Morning America

Network: ABC

Salary: $6 million

Total viewers: 4.598 million

$ Per viewer: $1.30

Frederick M. Brown / Getty Images

George Stephanopoulos

Good Morning America

Network: ABC

Salary: $5 million

Total viewers: 4.598 million

$ Per Viewer: $1.09

Frederick M. Brown / Getty Images

Scott Pelley

CBS Evening News with Scott Pelley

Network: CBS

Salary: $5 million

Total viewers: 5.78 million

$ Per viewer: $0.87

Frederick M. Brown / Gety Images

Gayle King

CBS This Morning

Network: CBS

Salary: $2 million

Total viewers: 2.341 million

$ Per viewer: $0.85

Peter Kramer / ABC

Savannah Guthrie

TODAY

Network: NBC

Salary: $2 million

Total viewers: 4.245 million

$ Per viewer:  $0.47