RULES ARE RULES

Apple Isn’t Letting Elon Musk Rename Twitter on the App Store: Report

The issue reportedly has to do with the App Store’s minimum character requirement for the names of iOS apps.

If you were wondering what else might possibly go wrong in the botched facelift that has been Elon Musk’s Twitter rebrand, the answer is: the App Store reportedly won’t let him change the iOS app’s name. The snag is due to an App Store rule that mandates its iOS apps have a minimum of two characters, according to tech blog BleepingComputer, which first reported the issue. The restriction seemingly only applies to the app on its Store page; once installed, the app’s name becomes X. “If they manage to obtain approval, it would mark the first instance since the inception of the iOS App Store that such a permission has been granted,” said noted data scientist Nick Sheriff, who outlined the problem in a tweet. Apple did not immediately respond to a request for comment. Meanwhile, Android users will be delighted to know that no such restrictions apparently exist for the Google Play version of the app, which is named X on its store page.