Skip Prichard is president & chief executive officer of Ingram Content Group Inc. Mr. Prichard joined Ingram in 2007 as Chief Operating Officer. He was named president & CEO in January 2008. Ingram Content Group provides a broad range of physical and digital services to the book industry.

Amidst all the doom and gloom of the book publishing industry, the CEO of Ingram Book Company, Skip Prichard, says books of all sorts are here to stay and we should embrace the change—and keep on reading.