Get full access to The Daily Beast for $1

SUBSCRIBE

Judith Grey

Judith Grey is an advertising creative director who lives in New York.

articles/2013/12/03/obamacare-s-marketing-to-millennials-has-been-a-disaster-here-s-how-to-fix-it/131202-grey-obamacare-tease_e1wzs4
Honest Campaign

How to Fix Obamacare’s Lousy Ads

The White House says the troubled HealthCare.gov has been fixed—but what about the marketing campaign that’s causing the Obamacare death spiral? First you have to motivate millennials.

Judith Grey

articles/2012/10/21/diy-swift-boating-alexandra-kerry-launches-ad-your-voice-2012/alexandra-kerry-super-pac-grey-tease_krlpzv
YouCampaign

DIY Swift-Boating

Senator John Kerry’s daughter Alexandra and the campaign for voter-generated political ads. By Judith Grey.

Judith Grey

articles/2012/09/09/obama-shrugged-the-president-out-ayn-rands-paul-ryan/obama-vs-ryan-ayn-rand-tease_oaodhf
EXCEPTIONAL

Obama Shrugged

Obama—whether consciously or not—out-Rands Paul Ryan. By Judith Grey.

Judith Grey

articles/2012/09/03/ann-romney-s-big-boo-boo/ann-romney-ms-speech-grey_vd1ewg
MISSED CHANCE

Ann’s Big Boo Boo

She missed an opportunity to humanize her husband by talking about her struggle with MS.

Judith Grey

articles/2012/06/03/as-americans-yen-for-a-more-promising-past-obama-charges-forward/forward-obama-campaign-grey-tease_mfml9w

Romney Makes the Case for ‘Backward’

Forward is a foolish slogan at a moment when Americans are looking with nostalgia to the “Mad Men” past, writes Judith Grey.

Judith Grey

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

articles/2012/05/23/gop-to-women-obama-s-your-guilty-pleasure/grey-obama-romney-women-campaign-embed_wueoay
Ladies’ Man

The Guilty-Pleasure President

The GOP’s telling women they should feel guilty about voting Obama in ’08. By Judith Grey.

Judith Grey

articles/2012/05/06/republicans-laugh-but-women-relate-to-the-life-of-julia/obama-julia-grey-teaser_v3cgja

The not so miserable 'Life of Julia'

In just two days, 'Julia' has already been liked over 37,000 times on Facebook, writes Judith Grey.

Judith Grey

articles/2012/04/07/democrats-struggle-to-market-obamacare-to-skeptical-american-public/selling-obamacare-grey_d4q0ul
Got Health Care?

Obamacare’s Marketing Challenge

Democrats are presented with an almost impossible problem: how to make the law palatable. By Judith Grey.

Judith Grey

articles/2012/03/17/a-professional-critique-of-obama-s-new-youtube-video/obama-wins-2008-economy-tanks-cheat_igqjrw

The Real-Life 'West Wing'

The White House has released a short documentary that looks back at the Obama presidency. Eli Attie, former 'West Wing' writer and producer, evaluates it.

Judith Grey

articles/2012/02/25/michigan-gop-primary-campaign-advertising-is-more-vicious-than-persuasive/ad-wars-michigan-gray_n5o94k
Down and Dirty

Mudslinging in Michigan Ads

Advertising in the Michigan GOP primary is vicious but not especially effective, Judith Grey writes.

Judith Grey

ADVERTISEMENT

GET THE APP
Subscribe
Log In
Newsletters
Podcasts
AboutContactTipsJobsAdvertiseHelpCode of Ethics & StandardsInclusionTerms & ConditionsCopyright & TrademarkPrivacy

© 2026 The Daily Beast Company LLC