South Dakota High School Club Plans ‘Slave Auction’ as Fundraiser
A Black resident reportedly asked club members to change the name in 2018, but they declined, saying they could not think of a replacement.

Jim Young/Reuters
A high school club in South Dakota has planned a “Slave/Branding Auction” as a fundraiser next Monday, causing a local dustup. The Faith High School Rodeo Club’s fundraiser, which also includes a pancake dinner and a pie auction, allows buyers to bid on and purchase one day’s labor of any kind from participants—“from waiting tables to hauling hay or moving cattle,” according to a 2011 article. A Black resident of Faith reportedly asked club members to change the name of the event in 2018, but they declined, saying they could not think of a replacement. Local civil rights organizations denounced the event, calling the name insensitive and racist.
A recent advertisement for Faith High School Rodeo Club’s “Slave/Branding Auction,” a fundraising event that includes a pancake supper and a pie auction, has caused backlash on social media and from human rights organizations in South Dakota. https://t.co/X5JeevSRmV
— Rapid City Journal (@RCJournal) April 21, 2021
Register below to read this article for free or subscribe
to unlock unlimited access to The Daily Beast.
Monthly
$1
First month then $5.99/month
Annual
$35
First year then $59.99/year
Premium
$79
First year then $119.99/year
*Substack access provided by the next business day, using your subscription email. Choosing the Premium plan constitutes your permission to share your subscription email with Substack and your agreement to Substack’s Privacy Policy.
Already have an account? Sign In
Looks like you already have a subscription!
You're all set!
Thanks for subscribing.