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Some people stop into Sephora once or twice a year, grabbing a lipstick or two, maybe a moisturizer they know will make a good gift for a friend, and maybe to get a new perfume after trying a sample.
For other people, Sephora is a way of life. If you know what a VIB, or Rogue status is, or you have a huge stash of Insider points, you are probably in this category. And in case you’re not a Very Important Beauty Insider, or VIB, is someone who spends $350 at Sephora in one calendar year; Rouge status is earned when you spend $1,000 there in a year; and anyone can join the Beauty Insider Program and earn redeemable points with every purchase.
If you’re a VIB or even a vaunted Rouge-level Sephora fan, you won’t want to miss the Sephora Spring Savings Event. If you do, you’ll have another half a year, give or take, until the next Sephora sale because, unlike some brands that have sales on New Year’s Day, Valentine’s Day, President’s Day, Arbor Day, every other Tuesday, and so on, Sephora has only had two sales a year—and they’re big ones.
Starting on April 5 through April 15, the chain’s annual Sephora Savings Event begins with a hefty 20 percent off offered to Rouge members. That’s $27 off a jar of Ranavat’s Radiant Rani-Saffron Brightening Dark Spot Treatment, for example, which you could then use to buy the Multi-Peptide Eye Serum from The Ordinary.
On April 9, the savings begin for VIBs and Insiders (remember, anyone can be an Insider; it’s free to sign up, and there is no minimum spend needed), with the former getting 15 percent off and everyone entitled to 10 percent off all purchases. After April 15, it’s back to full prices at Sephora until the fall, so don’t sit this one out. Scroll through below to check out our commerce editor, Mia Maguire’s top picks.
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