Culture

Two Tech Bros Bought Knitting.com. It Didn’t Go Well.

TIED UP IN KNOTS

The fiber-arts community is up in arms.

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Photo Illustration by Thomas Levinson/The Daily Beast/Getty

Earlier this year, two unsuspecting tech bros attempted to start an online business in knitting supply sales, assuming it would be easy to “disrupt” a market full of hobbyists and grandmas.

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