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Calling All Lolitas: The Cute Streets of Tokyo

‘Kawaii’

During the day, these women hold corporate jobs. But on their off hours, they embrace 'kawaii,' the trend of dressing in a cute, almost child-like style, to flaunt individuality.

articles/2014/03/20/calling-all-lolitas-the-cute-streets-of-tokyo/140313-toyko-tease_vqydgj
Thomas C. Card

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