“Pinkwashing”—the calculated exploitation by Israel’s government of the LGBTQ community’s hard-won civil and social gains as a beard for the human rights abuses of the occupation—is a thing. It’s real, it’s documented, and the sheer cynicism becomes even clearer when we consider that the government that conducted a PR campaign around gay-friendly Tel Aviv is the same government that gives disproportionate power to religious parties that reject all that Gay Pride stands for.But what is also a thing, what is also real, is Israel’s actual LGBTQ community, and the joyous celebration that is Tel Aviv’s Gay Pride Week—a multi-hued happening to which people travel from all over the world, because it’s a blast. Witness the fact that this year’s “Official Video of Tel Aviv Pride Week” (which, okay, I admit: I did not know that was a thing) is performed by the straight and wildly popular Mizrahi singer Omer Adam (video below). Gay or straight, Pride is one of the best weeks of the year to be in the city that I still consider my home.The big event is, of course, the parade itself, which will take place on Friday. It’ll feature all the usual suspects—Adonises and Amazons in itty-bitty clothes; rainbow flags, clothes, and hair; the famous and the wanna-be. But participants will also find a quieter, ultimately more subversive presence, as well:

Havruta, the organization for religious gay men, and Bat Kol, the organization for religious lesbian women, have been marching in Pride parades in Tel Aviv, Jerusalem and Haifa for the past four years.“In the past few years, we realized we bring a different and unique voice to the march, especially in Tel Aviv,” says one of Havruta’s chairmen, Daniel Jonas, explaining how their presence helps bridge Judaism and the LGBT community. “We represent something else, more moderate, more communal,” he says.

He admits that the parade's debauched atmosphere doesn’t totally jive with their taste – “It’s not exactly something you’d see in a synagogue” – but the visibility is important.

“Pride attracts many people and lots of media,” Jonas points out. “So many young religious people around the country are exposed to us. After Pride every year, I get tons of calls from people who realize they can contact someone.”

As wonderful as Pride Week is, it’s typically a week apart, much like the community doing all the dancing. Though there has been real movement, across the globe, toward the recognition of the civil and human rights of the LGBTQ community, we still have a mighty long way to go, not least in not insisting that the people line up neatly with the colorful stereotypes. As Haaretz reporter Brian Schaefer notes, “the delegation of proud, God-fearing religious gays and lesbians appearing in the parade… remind us that sexuality and spirituality are not mutually exclusive.”

Indeed, they are not. I would even suggest that they are, or can be, deeply and essentially linked, and that it is a mitzvah of the first order for straight Jews to welcome our LGBTQ brothers and sisters with open arms, and stand with them in their struggles.

The Jewish and LGBTQ narratives share a crucial parallel: The personal, in-the-flesh knowledge of being a stranger in a strange land. I’m grateful to Havruta and Bat Kol for their participation in Tel Aviv’s Pride events—they’re praying with their feet, and likely saving Jewish lives as they go.

P.S. For my money, the single most “Tel Avivi” moment of the video comes at the very end, when the performers happen to run into a couple of women just doing their morning yoga.