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HOMEPAGE
Elections
Mike Bloomberg Is Paying ‘Influencers’ to Make Him Seem Cool
FOR THE ’GRAM
The Bloomberg campaign is trying an ad strategy familiar to every other startup with a ton of cash and a questionable business model: Paying influencers to make it seem cool.
Scott Bixby
Published
Feb. 7 2020
5:00AM EST
exclusive
Photo Illustration by Kristen Hazzard/The Daily Beast / Photo Getty
Scott Bixby
ScottBix
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