Schwarzenegger Book Debuts ‘Soft’

He’s not back, baby. Despite an aggressive publicity tour in support of it, Arnold Schwarzenegger’s new memoir Total Recall underwhelmed in its first week of release. Nielsen Bookscan reports that the former governator’s book moved just 21,000 copies in its debut, far below the benchmark set by recent blockbusters like a Navy SEAL’s account of the Bin Laden mission in No Easy Day, which sold 253,000 copies in its first week, and J.K. Rowling’s A Casual Vacancy, which moved 375,000 in its first six days. Perhaps Schwarzenegger is just collateral damage from a sluggish fall for celebrity memoirs, as Neil Young, Penny Marshall, and Andrew McCarthy’s new books have all struggled with sales.