Archive

Starbucks Scraps ‘Race Together’

HOT TAKES

After endless ridicule.

Your morning latte will no longer arrive with a side of conversation about race. Coffee giant Starbucks decided to nix its much-criticized “Race Together” initiative, with the last coffee cup inscriptions having been doled out Sunday. “Our objective from the very start of this effort… was to stimulate conversation, empathy, and compassion toward one another, and then to broaden that dialogue,” wrote CEO Howard Schultz. “After… an initial push for much-needed national discussion around these difficult topics, it is time for us to take stock of where we are, what we have learned from our efforts so far, and what is next.”

Read it at Rolling Stone