The Next Year in Media

Bylines will become brands, niche passions will go big, Web TV finally becomes must-see—and other fearless media predictions for 2010.

Published Jan. 3 2010 5:50PM EST

articles/2010/01/03/the-next-year-in-media/sklar-2010-media-predictions_73025_vy70uu — Boris Yankov

articles/2010/01/03/the-next-year-in-media/sklar-2010-media-predictions_73025_udwjco

Last year, I made some predictions about 2009, and looking back on them I was struck by how dominant the election was in 2008. Not everything came true (The year of the black media star? We can do better, folks.)

Rachel Sklar

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The Next Year in Media

Bylines will become brands, niche passions will go big, Web TV finally becomes must-see—and other fearless media predictions for 2010.

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Rachel Sklar