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As the jobless rate for young people in Britain threatens to surpass 20 percent, big companies who go heavy on the unpaid internships—such as Urban Outfitters, which features one lasting nine months—have lately been subject to some naming and shaming. The online “Pay Your Interns” campaign has been using social media to spread the word about companies whose internship programs go over the top. “Internships are distorting an entire generation’s idea of what it means to be an employee,” says one campaigner.