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What Are Your Twitter Followers Worth, and Who Owns Them?

NET VALUE

A new lawsuit values a Twitter follower at $2.50 per month and argues that each one belongs to the plaintiff—not the tweeter. By Brian Ries.

articles/2011/12/28/what-are-your-twitter-followers-worth-and-who-owns-them/monetizing-twitter-ries-teaser_nptyqd

It wasn’t too long ago when hastily departing employees were denied the chance to grab Rolodexes from atop their desks. Goodbyes were brief. Doors were held open.

The tragedy, as it were, was that these outgoing employees were swiftly neutered of their networks—that giant web of business contacts mapping those with...

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