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TAYLOR-MADE

Travis Kelce’s Managers Are Worried He Is Overexposed

They want him to keep a lower profile this year. Of course, they can’t control the Swifties.

Fans hold large pictures of Travis Kielce and Taylor Swift

Scott Winters/Icon Sportswire via Getty

Believe it or not, you might be seeing less of Travis Kelce in 2024. The business managers who helped expand the profile of the Kansas City Chiefs’ tight end—also known as Taylor Swift’s boyfriend—are now concerned about “oversaturation,” according to a New York Times story. As a result, Aaron and André Eanes plan to do fewer deals this year and less flooding the zone. The Times is quick to note that the Eaneses’ strategy to make Kelce a household name was hatched well before he met Swift—for those inclined to believe the very public romance is an elaborate marketing ploy.

Read it at The New York Times

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